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6 Reasons to select MarketWise for your Survey Needs
MarketWise Quantitative expertise includes a powerful knowledge of survey-based methodologies, coupled with the latest technologically based techniques.1. In-House Data Collection FacilityThe MarketWise data collection facility is state of the art. It utilizes computer assisted telephone interviewing (CATI) with Ci3 from our 30 station interviewing facility. MarketWise maintains a full-time data collection manager and professional interviewers, all trained to the strictest Marketing Research Association (MRA) standards for professional, executive and consumer telephone interviewing.2. Sampling ExpertiseOur sampling techniques include random digit dialing, cell phone, listed and targeted samples. Specializing in hard to reach populations, we conduct research in the business to business and consumer, markets.3. Problem SolvingOur knowledge and abilities relating to problem solving have been developed through our researchers decades of experience. We identify the problem and determine the proper research techniques to provide you with actionable information.4. Study DesignThe data collection methodologies utilized are undertaken to coincide with your specific information requirements. Our research is designed and managed to assure the highest quality of information.5. Strategic Business PlanningOur extensive research expertise includes feasibility, positioning, and product development studies; segmentation, competitive analysis, and tracking of awareness, attitudes and usage. We also conduct employee satisfaction and management evaluation analyses.6. Analysis and Statistical TechniquesOur most powerful tools are our knowledge and abilities in data interpretation. We understand your information requirements and interpret results so that you have the information that you need to make strategic decisions. Our statistical analysis capabilities include significance testing, multivariate analysis and regression.
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